Wealth Insights Investor Market Trends Report
Investors are
also a major force in the wealth management industry and often dictate how
and where their funds are invested. The Wealth Insights Investor Market
Trends Report looks at different aspects of investors' attitudes and
behaviours.
The most recent report looks closely at a unique segment of Australian
investors – the Boomer Investors. The Boomer Investors are a loose subgroup
of the baby boomers aged 45-65 who have a minimum of $50,000 in investable
assets outside their compulsory superannuation and family home.
Fuelled by both government and media attention on the inadequacy of
existing retirement policies, the past decade has seen Boomer Investors
become more aware of the need to invest. They now represent a key
target for investment managers because:
- They control a sizeable portion of the wealth in Australia, having reaped the benefits of an extended period of economic growth and been forced to contribute to superannuation
- They are entering a highly active investment period where they are beginning to transition from a wealth accumulation phase to a wealth consumption phase
- They are a generation who largely believe they will not receive the government old age pension
The report provides a detailed understanding of this
lucrative market. It highlights the many opportunities that await those who
cater to the maturing Boomer Investor market and how service providers can
broaden their appeal and effectively differentiate themselves. Areas addressed in this report
include:
- Attitudes towards and financial preparedness for retirement
- Investment knowledge and attitudes towards different investment types
- Attitudes towards and investments in managed funds
- Sources of advice and information relied upon when making investment decisions
- Attitudes towards and use/ barriers to use of financial planners.
Click here to view the Table of Contents of the latest Investor Market Trends Report.